Bene Pizzeria e Gelateria in Roma wanted to stand out amongst all the other pizzerias and gelaterias by being modern and bold. Who doesn't love pizza and gelati? So I created a look that shows how much people love them both, by using retro Italian design to marry the modern with the past. The logo is comprised of the familiar shapes of a pizza and gelato cone.
This branding is used across all signage, packaging, and advertising.
art direction, design, branding, packaging


Packaging for Gelato Containers

Packaging for Pizza Boxes

Gelato Container

Gelato Cups

Takeaway Bag

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